In-Sink-Erator Division, Emerson Electric Co., Racine, Wisconsin Situation: When Robert Amter joined In-Sink-Erator in 1976, sales were $38 million and its share of the household garbage disposer market was 44%.  In-Sink-Erator was a single product line company in a high profit niche.  Ninety percent of sales were to plumbing distributors and ten percent were sold … Continue reading Case Study: In-Sink-Erator Division